a Craigslist-like site for free songs…
Bruce Warila |
Thu, June 11, 2009 This is a quick follow up to my post from yesterday.
Craigslist continues to squeeze the life out of the newspaper industry by offering free classifieds ads. Consider how a widely promoted, free music directory of highly qualified music would be disruptive to the combination of radio and record labels.
The score on commercial radio and record labels (as a symbiotic entity).
- The range of new music is impossible to navigate.
- Music selection is driven by legal contracts (‘record deals’) that are constructed around outdated business models.
- No music selection is enabled outside of the contractual cocoon.
- The legacy cost structure perpetuates the model. Business as usual is almost a must.
- The price of music (any price) cuts out 50% of the market.
- On the plus side, music is promoted via radio. However, this is becoming less and less important. Find out why.
The score on a smartly-constructed & massively-promoted free music directory.
- The range of just-as-good new music (as good as artists on labels) is almost limitless.
- The navigation of (the ability to 'tune into') FILTERED new music is off-the-charts powerful and fun.
- Contractual arrangements are short, simple and attractive to artists.
- Music is available everywhere but terrestrial (linear) radio.
- The cost structure of this business is far less than the cost structure of labels and radio combined.
- Music is free if consumers want it.
A few notes…
- Could the entire thing be relatively ad-free and very profitable? I believe so.
- Jamendo is cool (if this site comes to mind), but they have a lot of wood to chop first. I don’t believe the Creative Commons license structure is going to do the trick for anyone building this.
- In five years most music will probably just stay in the cloud. The days of moving media to one’s hard drive are numbered.
- iLike, Last.FM and imeem have some of the components described here.
- TheSixtyOne is my favorite music site so far.

Reader Comments (2)
Hey Bruce,
great thoughts.
curious as to why you are a fan of thesixtyone.
i like it too, just wondering why you do.
curious as to why you are a fan of thesixtyone.
will cover later..
-B